Finance-research backed social media content for BFSI brands & founders

We have helped 20+ BFSI brands turn complex financial ideas into clear, credible and engaging content. Our end-to-end production & post-production workflows have helped delivered upto 19Mn+ monthly impressions seamlessly without client review.

Across 38 active engagements, research-backed content outperformed templated work by 2.4× on qualified-lead volume (rolling 12-mo avg).

The Documentary We Made

The Result - Banks Held Accountable by RBI for Unsuitable Sales

what we offer

We Convert Complex Finance Concepts into Engaging Content

With our background in finance and understanding of social media, we have scaled content for 20+ BFSI brands across social media platforms.

Be it video-led IPs, podcasts, or primary research-based content, we’ve done it all.

Our social media expertise isn’t restricted to any one platform. We’ve scaled properties on LinkedIn, Twitter, Instagram and YouTube.

Check our case studies for more.

Complex financial topics are converted into snackable content fit for the respective social media platforms.

Our learnings follow from generating over 500 Million+ impressions for our clients and our profiles in the last three years.

On-ground surveys and primary research help in extracting insights that are exclusive and unique.

They make headlines and have a longer shelf life.

The surveys and primary research we did years back are still quoted by media and in regulatory discussions.

We create videos high in motion-graphic editing, with engaging scripts to hook the users throughout.

Thumbnails and titles are optimised to maximise the click-through rate (CTR).

We help strong ideas reach the right audiences through media, creators and strategic distribution.

Case Studies

Why Fingrowth?

One research-led note on what is earning trust, attention and action across BFSI with one practical idea you can use in your own content or campaign strategy.

Finance-native expertise

Our content is developed by qualified professionals such as CAs and CFAs, experienced in markets, investing, taxation, insurance, fintech and financial products. They are taught content psychology to help simplify complex ideas without losing accuracy or context.

Proven track-record

Our first client called our founder and asked if we can research and write content the way he did. Our track record of scaling content across social media platforms gives our clients the confidence to rely on us.

End-to-end ownership

From strategy and research to writing, design, production and distribution, the entire content process can be managed by us. We just need to go-ahead to scale your socials

Built for trust

Every piece is developed with a focus on accuracy, clarity, source validation and credibility, helping financial brands communicate responsibly and confidently. 20+ BFSI brands trust us for this very reason.

Mis-Sold Documentary

Mis-sold travels across India to uncover how unsuitable financial products sold by banks have caused severe losses for ordinary people, combining real victim stories with insights from leading financial experts.

Our Role

Impact

TaxBuddy Celebrity Campaign

We partnered with TaxBuddy on a celebrity-led campaign that blended education, entertainment and popular social formats to make tax planning and filing simpler and more relatable. The campaign helped TaxBuddy connect with a wider audience through culturally relevant and engaging content.

Our Role

Impact

By combining accurate tax communication with humour, relatable situations and a recognisable celebrity face, we helped turn a complex financial service into content audiences could understand, remember and share.

NPC: Nivesh Pe Charcha

Nivesh Pe Charcha is Groww AMC’s investor-education podcast, featuring financial experts who simplify mutual funds, markets, risk and personal finance. Through practical conversations and real-world insights, the series helps investors make more informed financial decisions.

Our Role

Impact

Groww AMC – Catalyst

An in-person podcast series featuring mutual fund distributors, bringing their personal journeys, business lessons and on-ground industry insights to a wider audience.

1 Finance – Speaking with Stalwarts

An in-person conversation series featuring stalwarts of the BFSI industry, bringing together their experience, perspectives and insights on some of India’s most important financial topics.

Our Role

Impact

ACKO Insurance

A testimonial-led video campaign built around a real customer’s experience during a family medical emergency, showing how ACKO supported him through a ₹14 lakh hospital bill.

Our Role

Impact

Researches and Surveys Done

Built a strong, research-led content property for 1 Finance Magazine and Upstox

A nationwide survey of 1,655 Bank Relationship Managers that uncovered major gaps in product knowledge, financial understanding and the pressure to mis-sell financial products.

An in-depth report examining how commissions, sales targets and product incentives can encourage banks and insurers to recommend unsuitable financial products to customers.

A research report of 1,258 impacted respondents exploring the financial consequences of divorce and the importance of financial independence, documentation and long-term planning.

A study of 1,218 respondents examining how prepared people are for retirement, the gaps in their current savings and the financial decisions required to build a secure retirement corpus.

A pan-India study of 750 respondents on how insurance is bought and sold in India. It found that 63% of buyers received less than an hour of explanation.

Our Role

Impact

LinkedIn & X — TaxBuddy and Sujit Bangar

An end-to-end personal branding and social media engagement focused on building a credible and consistent presence across LinkedIn and X. We manage content strategy, topic research, writing, publishing and audience engagement for both TaxBuddy and its founder, Sujit Bangar.

Our Role

Impact

BitSave: Short Form Motion Graphic Brand Videos

We created a series of fully animated short-form videos for BitSave to explain Bitcoin and crypto concepts in a simple, engaging and brand-consistent format. The videos are used across BitSave’s website and digital platforms as educational brand content.

Our Role

Impact